While working for Untitled Manufacturing I was responsible for concept ideation and for apparel and product packaging. Tech packs play a key role in bridging the gap between creative vision and execution. They bring clarity and structure to the design process by translating ideas into precise specifications that guide production and ensure consistency. Strong tech packs reflect an understanding of materials, construction, and quality standards, while helping teams align, move efficiently, and reduce uncertainty. The ability to create them well demonstrates thoughtful problem-solving, attention to detail, and a designer’s fluency in carrying work from concept through real-world application.

This seed packaging project was created for Kristin Made, a Utah-based content creator with a strong emphasis on thoughtful, approachable design. The goal was to balance a clean, modern layout with warmth and personality. I hand-drew the illustrative elements to give each packet a sense of craft and authenticity. The illustrations were designed to feel organic and timeless, complementing the brand’s understated aesthetic while helping each variety feel distinct and inviting.